our Strategic Goals

A Thriving, Just, Healthy and Equitable Region

The Humboldt Area Foundation and the Wild Rivers Community Foundation together announced in June, 2021, our shared Strategic Vision that will guide our foundation efforts for the next ten years and beyond. The new strategic vision is an assertion of our values as well as a road map to guide how we invest and collaborate across our four-county region. We envision a generational outcome of: A Thriving, Just, Healthy and Equitable Region.


This vision will be animated by four specific, decade-long goals:

Racial Equity

Transforming our institutions and structures to address the outcome gaps across every indicator of success, from infant mortality to life expectancy, that have been created by hundreds of years of racial oppression.

Thriving Youth & Families

Investing in the future by creating a safe, healthy place where generations of families can grow and have the chance to succeed — where everyone has the chance to experience support and success in their community and reach their greatest potential.

Healthy Ecosystems & Environments

Using traditional knowledge and cutting-edge science to clean our water, purify our air, maintain our soil, adapt to a changing climate, and provide sustainable sources of food, energy, water, and transportation.

A Just Economy & Economic Development

Bolstering economic development to create opportunities for each person in our region to have a dignified, productive, and creative life unencumbered by poverty or exploitation.


We will be guided by five key perennial values to fulfill our goals and outcomes:

  1. We seek to reduce economic, social, health, and environmental vulnerabilities that disproportionately impact underserved communities;
  2. We are in active promotion of racial equity. We recognize that people of color possess unique knowledge, assets, and experiences that can elevate us all;
  3. We will be adaptable and responsive leaders, addressing both urgent and systematic issues that affect our region;
  4. We will partner and collaborate to increase impact, share resources and responsibility, build capacity, and diversify understanding;
  5. We bring our region’s cultures and communities together in a spirit of learning, empathy, and connection. We empower local knowledge and invest in our community’s solutions. 


Together, these four goals will inform the programmatic and strategic work of the organization. As we embark on this strategic direction, we created a new organizational structure to enable our vision. Our new organization will empower our staff to utilize their many skills in direct service across Trinity, Humboldt, and Del Norte counties in California and Curry County in Oregon.

We invite you to discover more by reading the Strategic Vision and FAQ (see links below), and learn about our new organizational structure and the teams that will carry out the mission of service to our community.


Strategic Vision 2021-31 (Download PDF)

Strategic Vision FAQ (Download PDF)



Native Land Acknowledgement Statement

We acknowledge that the HAF+WRCF Service Region is located on unceded territory and is the traditional ancestral homeland of Indigenous nations. We share a deep gratitude and respect for our Indigenous communities. We take this opportunity to thank and honor the original caretakers of the lands that Indigenous people continue to cherish and protect, as elders have instructed the young through the generations. The following is an incomplete list of the Indigenous Peoples and Tribal Nations who have occupied this region since time immemorial:

  1. Bear River Band of the Rohnerville Rancheria
  2. Big Lagoon Rancheria
  3. Blue Lake Rancheria
  4. Chilula Tribe
  5. Chimariko*
  6. Chit-dv-ne’*
  7. Coquille*
  8. Hoopa Valley Indian Reservation
  9. Karuk Tribe
  10. Lassik*
  11. Nomlaki
  12. Nongatl*
  13. Nor El Muk Wintu Nation
  14. Resighini Rancheria
  15. Round Valley Indian Tribes
  16. Shasta Costa*
  17. Sinkyone
  18. Sovereign Nation of Elk Valley Rancheria
  19. Takelma*
  20. Tolowa Dee-ni’ Nation
  21. Trinidad Rancheria
  22. Tsnungwe Council
  23. Tututni*
  24. Wailaki
  25. Whilkut
  26. Wiyot Tribe
  27. Yurok Tribe

*Denotes tribes with descendants only.

The Foundation pays voluntary honor taxes to the Tolowa Dee-ni' Nation and the Wiyot Honor Tax Fund in recognition that our properties sit on their unceded homelands. For more information, visit tolowa-nsn.gov and honortax.org.



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